Web design is about more than creating a design that is fresh, appealing and professional. Any web site that is to become successful as a sales and marketing tool needs to be intuitive and easy to use for first-time and repeat visitors and needs to carry the correct level of functionality that you need on your site or that your visitors expect depending on the nature of your business.

Web development is a term used to describe a wide range of services. At WALKING ANTS Web Design we are able to cater for everything from advanced desktop applications to eCommerce solutions dynamic to Content Management Systems to simple HTML & CSS projects or even Flash animated sites.

When we create a site for you or fix or upgrade your current site we sit down and discuss your requirements, then we will study the current market, current and proposed practises and those of your competitors. This is then formulated into a Functional Specification (FS) document. Once a FS is derived we study this and the levels of ability of your visitors, your staff and note the requirements for the aesthetic value of your site. In many instances we will carry out feasibility studies and interaction studies to understand better the level of your visitors and what works best for them and your company. Once all is carried out our graphic designers will design the initial concept of the layout of your site. At this point, the project is not a web site at all, but layers of pixels within a bespoke graphical image. This is then placed into a CRS (Customer Requirements Specification) document that we can sign off on. This is the first milestone in your project from here we can see exactly what work is required for the development and how the site should be presented at the end of the project. With this document we can monitor the progress and ensure all is developed as required. This also enables traceability and for us to react readily to changes in requirements. The first goal to achieve at this stage is to create a design with visual appeal. If your site doesn't look good, the chances of it achieving it's sales potential are reduced. For most web designers, once they have produced an appealing design their job is done. At WALKING ANTS Web design, once we have created a design our job is only half done.

 A web site that is truly successful needs to meet all the following:
Clearly shows what your company has to offer
If the company offers a large number of products/services the most important should be prominently displayed
The site's navigation(s) need to be intuitive
Points of contact need to be clearly visible
Points of sales need to be simplistic and intuitive
Site should not be cluttered with useless or marginal information
Text should be inviting to read
Complies with coding standards
Runs quick enough so that your visitors are not discouraged
Has a useable interface
Has the correct level of functionality
Is visible on major search engines
Is modular so that it maybe adapted and maintained with ease
Is cross browser independant
It might sound simple, but how many sites do you see that encompass the above aspects while looking good at the same time? However, we do understand that not all web sites need to meet some/all of these aspects - some sites need to be more art than sales.



Web development is broken down into two areas: front-end development and back-end development. Front-end developers are a mix of a designer and a back-end developer. They are responsible for turning designs into a web site, user interface and JavaScript widgets. Back-end developers are responsible for programming into existence all the functions of your web site that it's users will experience but never see - XML parsers, product databases, eCommerce integrations etc.

At WALKING ANTS after recruiting the best experienced developers and designers they are taken under our wing and taught the true meaning of advanced standards and practises. Each member of staff is placed in a department specific to their specialities. Ensuring the right members for your needs.

Once completed with the development we can at your request populate your site with the needed products and text before promoting it to the major search engines. With your Search Engine Optomised (SEO) and Search Engine Friendly site in place will then plan your Search Engine Marketing stategy to place your site ahead of the rest, at the end of the day what use is the most perfect site without visitors?

If you know exactly what your needs are you can either go straight to that section on the site using the left menu to read about the WALKING ANTS advantage, see samples of our works and read what our clients have to say. In each section you can view our products of that type and download or request that we install these for you. With all developments we can supply the domain names and hosting to match. If you want to contact us to help with your requirements you may do so using the contact us page or by calling free  to call on +91 484 6411246